Along with the development and success of international personal portals such as Yahoo!, regional variants have also sprung up. Some regional portals contain local information such as weather forecasts, street maps and local business information.

Another notable expansion over the past couple of years is the move into formerly unthinkable markets.

"Local content - global reach" portals have emerged not only from countries like Korea Naver, India Rediff, China Sina.com, Romania, Greece and Italy, but in countries like Vietnam where they are very important for learning how to apply e-commerce, e-government, etc. Such portals reach out to the widespread diaspora across the world.